The Bachelor of Science in Fashion Merchandising program was created to prepare students for various careers in the fashion industry. Students will be exposed to industry‐based software and develop knowledge in apparel product development, trend forecasting, retail management, sourcing, pricing, selling and several other aspects of the fashion business. Students will also explore fashion marketing, advertising and branding and learn the tools needed to run a brick‐and‐mortar and online business. This program integrates conceptual and creative concepts with contemporary business practices and offers students a well‐balanced knowledge base essential to successful entry‐level careers in the fashion industry.
Matthew Schwartz has had extensive experience in the retail field, with many rewarding experiences and a variety of career paths to explore. Matthew received his Bachelor of Business Administration from Northwood University and a dual major in Marketing and Restaurant/Resort Management. In addition, he completed his Masters of Business Administration from the University of Phoenix and now teaches for both the Fashion Merchandising and Retail Merchandise Management programs.
— Visual Merchandiser
— Purchasing Manager
— Merchandise Manager/Buyer
— Merchandise Planner
— Retail Sales Manager
